Designed4use Inc-UX Consulting Firm

Information Architecture

Interaction Design

User Experience Architecture

Designed4Use? Why does Your Firm need an Information Architect?, What is UX Design?

Your once simple Customer Interactions have grown into a messy collection of difficult to use Business Applications.
Your apps User Interface looks like a bad day at the Win '95 School for booking Medical and Dental appointments.
Designed4use Inc can help Your Company redesign an Information Architecture and User Experience which supports responsive web design and intuitive interaction in harmony with goal directed task and transaction processing Helping Customers surface answers quickly via clean presentation thru a more logical menu and navigation system exposing Topic, Task, and Product Discovery in Language that is meaningful to them.
We can show you how to put information in context combining 'Search & Browse' for implementation of 'next-level stuff' in your UI in manageable bits of progressive disclosure with AI Agent Guidance or Conversations with a 'Search Assistant'.

What if I could change one thing and Fix Your Broken Customer Experience?

I am a senior-level design professional with over 20 years of experience in the software & application development field. I have been involved in almost every aspect of the design process from user testing, comparative product research, rapid prototyping & design docs for proposed solutions, and delivering on the promise of those proposed design specifications. I help clients with complex IA issues via content analysis sorting out complex site structure, content modeling, navigation, and UX re-design problems to elevate their customer’s experience within both web & mobile channels.

We have often had positive feedback from clients and program managers on our ability to produce effective UX project estimates, work breakdown structures and provide leadership to the entire UX dev team made up of BAs, Visual Designers, IAs, Usability Testing professionals and Front-end developers. We enjoy mentoring & providing guidance to product dev team members across multiple disciplines including creative, copy writing, visual design, and coding backgrounds and our UX team leadership efforts have proven to bring them together them behind a common goal that employs a consistent app dev methodology and supports repeatable success with a Design System.

Since 2003 Designed4use has Helped over 50 Global - Fortune 50 Busienss Clients with both Internal and Customer facing apps

We have demonstrated how to improve usability & findability with User focused product research and User experience modeling, User Stories, Wireframes, User Journeys & electronic prototyping as part of a comprehensive yet agile development process – I can get my fellow team mates on board by asking them to learn, to reach outside their comfort zone & dare to innovate a better product by (not being afraid to fail, and) making it fun to work here while doing it.

eMail Service Requests to Designed4use

Visit Our UX Design Portfolio on Responsive Web Platform from Adobe XD

Building a Better Tomorrow, by executing upon a Better Today

My name is Rob Dornbush and My life's work reflects a specialization in Vivid User Interface with expertise in UX for Product Design. I have studied and mastered the art of mobile first, touch-friendly web design and app development & User Centered Design. UX Design Projects, Clients served over a 22-year period include:

Pricewaterhouse Coopers

Intercontinental Hotel Group

State Farm

AT&T Mobility

HP Consulting & Enablement

Mass Mutual Insurance

Allstate Financial

Charles Schwab

Franklin Templeton

AARP

Phillips Medical Imaging

NYC.Gov - NYC.DOC - NYC.EDC

Pfizer, GSK, Merck

NYC Dept. of Health & Mental Hygiene

First Horizon Financial

M & T Bank's Public Facing Site

State Farm Bank

Starwood Hotels, Marriott Hotels

Capital Group - American Funds

First Tenn. Bank

World Bank - IMF

Six Flags Theme Parks

UMass Memorial Hospitals

Wake Med Hospitals

Moog Space & Defense

EMC Consulting

GE Power Systems

Epic Games Unreal Dev Network

Think Inc, LiquidHub

Contact Rob Dornbush for UX and Software Design Consulting Services

Your customers can't find what they're looking for if they are lost in a sea of unstructured data. Let our Information Architects create organized front-end structures and sensible navigation pathways that empower your Users to achieve their goals in a self-directed manner. Let us build your web-enabled application with a proven User Interface Architecture Methodology (read & download our instructional pdf)

Learn More about Rob Dornbush's Work History (view & download R.Dornbush Resume)

Download Our One Page UX Marketing Flyer (view & download and shareUX Marketing Materials)

Together, We Can Get There from Here

Eat at Rob's Internet Cafe

Using proper Software Development Lifecycle Planning and Documentation,
We can get you there. Let us guide your users to let them know where they are, where they came from, and how to get back.If you truly "understand" your Users' needs and provide them this freedom, then you'll never have to ask them the the question "Are you really sure that you want to delete that file?" again. Free human kind from information anxiety by providing them with an improved workflow, and they will become loyal customers who evangelize your hassel-free transaction process! How can you free your User Interface design if you can't free your mind?

We'll FIX your UI and together we can create accessible content categories and comprehensible menu choices. Check out the experience we've put together over the last 10 years-take a look at founder Robert Dornbush's Work History, and get behind the notion that Designed4use believes in 'Action Not Words.' as Dornbush says "there is a magic recipe to producing effective multimedia, and it's a put up or shut up business where those who don't feel traction beneath their tread will be buried in the dust - If you're like me you don't have time for charlatans who talk the talk but don't know how to walk the walk"

The emphasis here at designed4use inc. is on the User Experience: which we plan for You by building a front-end model made up of UI design, navigation schema, page flow, work flow, and nesting of content. Our purpose is to illustrate the top 3-4 levels of drill-down for each planned feature or functionality set with the intent of mapping how all functions coexist within a cohesive planned architecture. Multiple simultaneous enhancements to an enterprise level business software must be planned with regard to Information Architecture; otherwise, the software will evolve into an un-navigable maze of features which seem "tacked-on" without regard to usability and overall structure.

Please Contact Us for Help Re-Engineering Your Business Applications for Enhanced Usability

Rob Dornbush, Sr UX Designer
Information Architect
Interaction Designer
Owner & Software Design Consultant
designed4use, inc.

eMail Rob at Designed4use Inc

as a UX Architect rob dornbush
is UI Design certified by SFSU,
has Software Dev Life Cycle knowledge,
Product Management experience, and
is a SCRUM Master Trained
Agile Backlog Manager with SDLC & Business Analyst exp.

eMail Designed4Use Inc Consulting Svcs

Send Help Quick - we're having an ergonomically incorrect Design Emergency!